tag:blogger.com,1999:blog-1435525396415770169.post2362166601061104137..comments2024-02-14T16:55:38.267+11:00Comments on chunkychooky: The truth about magazine features.Cath @ chunkychookyhttp://www.blogger.com/profile/07926661077860579075noreply@blogger.comBlogger7125tag:blogger.com,1999:blog-1435525396415770169.post-17624627968640420542010-04-15T13:25:00.608+10:002010-04-15T13:25:00.608+10:00I think it's about building your brand and get...I think it's about building your brand and getting your name out there. So while the piece might not have generated (m)any sales, it's about gaining that brand recognition. It's a slow build and it does take a long time, but I can promise you it's not in vain. If it only cost you the price of postage, then all is not in vain. <br /><br />I bought Cosmo Pregnacy when I had Noah, and I still have that issue. I still reference it from time to time (ok not that often any more). <br /><br />Plus, to have that tear sheet to show to potential stockists/wholesaler is an excellent marketing tool. If they see you actively promote your products, a lot of the time they will buy your product because they deem that as supporting their business too..<br /><br />Hope this all makes sense.<br /><br />Great news about Peppermint magazine. Like you say, completely different publication and audience!Lexi:: PottyMouthMamahttps://www.blogger.com/profile/11181216844318289796noreply@blogger.comtag:blogger.com,1999:blog-1435525396415770169.post-24086417195106437092010-04-15T11:12:38.765+10:002010-04-15T11:12:38.765+10:00i used to buy cosmo preggers when i was pregnant a...i used to buy cosmo preggers when i was pregnant and it is a pretty mag but yes, i used it as a resource - those lists of everything that you must have sorted before the bub comes - nursery furniture, what to include in your hospital bag etc....i wasn't buying rattles.giftboxologyhttps://www.blogger.com/profile/00798236642310904204noreply@blogger.comtag:blogger.com,1999:blog-1435525396415770169.post-76202874959781393332010-04-14T22:10:00.470+10:002010-04-14T22:10:00.470+10:00Hi Cath, i totally hear you. I had products on 4 ...Hi Cath, i totally hear you. I had products on 4 pages in that issue & only a few direct sales, so don't worry, it's what happens. I think i mentioned at the time it can go either way, but rarely a huge feature or little one would result in more than 5 sales per item. I think i also said it's more 'business kudos' that anything else, yes, people think you're famous as you're in a magazine & your name it out there, alas, not so, will hold off buying that mansion this week!! Love & hugs, don't give up, i've been in business for 10 years & magazine features are merely glossy icing on my hard work. Love Posieposie blogs Jennie McClellandhttps://www.blogger.com/profile/07422068499429667636noreply@blogger.comtag:blogger.com,1999:blog-1435525396415770169.post-7194134729584933332010-04-14T20:29:26.633+10:002010-04-14T20:29:26.633+10:00Cath, I always love reading your blog - did you kn...Cath, I always love reading your blog - did you know that? I don't know if I say these things enough. Every time I come over here (and whenever you visit me) I am struck by how real and honest you are. This post is a perfect example of that.<br /><br />I feel you will get some amazing responses to this post too - I've already learnt something I never knew from Sharon Owens, above, for example.<br /><br />Keep plugging away at it and stay true - good things will keep flowing to you, I am certain.<br /><br />xMegan.K.https://www.blogger.com/profile/03264440929071046671noreply@blogger.comtag:blogger.com,1999:blog-1435525396415770169.post-49581216261859682362010-04-14T20:17:58.733+10:002010-04-14T20:17:58.733+10:00Oh wow that's really enlightening...you're...Oh wow that's really enlightening...you're right, stick to your values & philosophy behind your product, that's where the demand is,that's who wants your goodies. Good to know, & I wish you good luck & great success..(still, nice to get a gig I bet) xmel @ loved handmadehttps://www.blogger.com/profile/11089482748571082995noreply@blogger.comtag:blogger.com,1999:blog-1435525396415770169.post-83268348987274565682010-04-14T20:02:41.349+10:002010-04-14T20:02:41.349+10:00Hi I was wondering do you go to the magazine or di...Hi I was wondering do you go to the magazine or did they come to you about the feature I am fairly new at selling my stuff and just wondering? Thankspopplehttps://www.blogger.com/profile/02874114401443651120noreply@blogger.comtag:blogger.com,1999:blog-1435525396415770169.post-63632690760375632652010-04-14T19:34:44.498+10:002010-04-14T19:34:44.498+10:00Dear Chooky,
I have written quite a few short sto...Dear Chooky,<br /><br />I have written quite a few short stories and opinion features for magazines in return for a (very small) plug for my latest book - and it rarely results in a peak in sales. I think magazines just use freelance authors to fill up empty space. The only way books ever sell is if the publisher pays the retailer to put the books in the window or beside the door. I am thinking of setting up my own publishing company if nothing major happens in the next two years. Publishing has been dominated by a small handful of names for the last decade - and the book covers don't always reflect the nature of the book. Retail really is a tough business. Somedays I wish I worked in a cafe...<br /><br />Your owl rattle is gorgeous, by the way. The French look is very big right now - sorbet shades - would that be a sideline for you? My daughter won't buy anything that doesn't have vintage roses on it.<br /><br />Good luck!!!<br />Kindest regards,<br />Sharon<br />xxxSharon Owenshttps://www.blogger.com/profile/13848510683391488115noreply@blogger.com